Skip to main content


Showing posts from December, 2012

How much is that baggie in the window? The Traffic Cone Bag in STORY

OVER CHRISTMAS, the Traffic Cone Bag scored a pretty cozy spot by a faux fire in Chelsea: it huddled with furry footballs, tech gloves, wooden gorillas and other objet d'esire in the curated concept store, Story.

Opened in 2011 at the base of a condo with a Mondrian bent, the "how to make retail exciting again" retail outlet looks across at the Chelsea Art Gallery District, the Highline and a clutch of starchitect-designed condos; we're talking Gehry, Nouvel and Shigeru Ban.

Story favors local products with a great tale of invention or inspiration, and that's where the Traffic Cone Bag fits in (bedtime reading: New York, New York: if I can make it there, why make it elsewhere?)

I walked in to see how my bag was doing and promptly ended up demonstrating it to a Story shopper - who went ahead and bought it.

"I think the orange side is very fashionable!" he enthused.

Funny, I always thought it the black side was for the fashionista (or fashionmister); the…